Promise Road: How the Lincoln Highway Changed America

Promise Road: How the Lincoln Highway Changed America

The exhibition Promise Road: How the Lincoln Highway Changed America will be open at the Gutekunst Public Library in State Center August 8-20. Local historian Harlan Quick will give a presentation on “The Impact of the Lincoln Highway on Marshall County” at 5:30 pm on Wednesday, August 10, in the library’s Fireside Room.

The exhibition then moves to the Nevada Public Library on Monday, August 22, in time for Lincoln Highway Days, August 26-27.

Promise Road tells the story of how the Lincoln Highway knit together the nation in the early days of the automobile and helps communities grow. It was created by Prairie Rivers of Iowa with funding from the Iowa Department of Cultural Affairs, a grant from the Greater Iowa Credit Union, and support from the Iowa Department of Transportation.

“Many of us have driven the Lincoln Highway but haven’t realized its significance for the unfolding of our country’s modern history. This exhibition tells that story,” said Shellie Orngard, the Lincoln Highway Heritage Byway coordinator.

Lincoln Highway Traveling Exhibit

The building of the Lincoln Highway was initiated in 1913, when most people traveled by foot or by horse and the roads were mud or gravel. America’s first coast-to-coast highway, the Lincoln Highway starts in Times Square, New York City, and travels through 14 states, ending at Golden Gate Park in San Francisco, overlooking the Pacific Ocean. A dramatic story of ingenuity, personality, and commerce, Promise Road will engage visitors in a new understanding of and appreciation of our forgotten past and what it means for us today.

1st president of the Lincoln Highway Association Henry Joy in the mud (gumbo) - near La Mouille, Iowa June 1915.

The exhibit’s first stop was at the Greene County Historical Society in Jefferson, Iowa including a special presentation by Bob and Joyce Ausberger of rural Greene County, who helped found the new national Lincoln Highway Association in 1992, which now has hundreds of members across the country and around the world. It will eventually travel to all the 13 Iowa counties traversed by the Lincoln Highway Heritage Byway.

In 2021, the Lincoln Highway Heritage Byway in Iowa was recognized as a National Scenic Byway. The National Scenic Byways Program is a voluntary, community-based program administered through the United States Department of Transportation’s Federal Highway Administration (FHWA) to recognize, protect, and promote America’s most outstanding roads.

Prairie Rivers of Iowa manages the Lincoln Highway Heritage Byway in Iowa on behalf of the Iowa Department of Transportation.

Lincoln Highway Traveling Exhibit at Greene County Historical Museum
Breweries, Distilleries, and Wineries Oh My!

Breweries, Distilleries, and Wineries Oh My!

What do you do during a pandemic? And while you’re at it, throw in a derecho too! Well, the Lincoln Highway Heritage Byway created two videos and a brochure about Breweries, Distilleries, and Wineries in Eastern Iowa along the Lincoln Highway. It was a fun, challenging, and in the end – a very rewarding experience.

View of the Mississippi River from the deck at Wide River Winery north of Clinton.
Cedar Ridge Winery and Distillery entrance at Swisher, Iowa.

Getting Started

Notification of partial funding for the Lincoln Highway project came from Iowa Tourism in November 2019 and we spent the winter months contacting and working with the four supporting businesses who are featured in the videos. Spring and the start of the growing season would work best for filming and then BOOM! Mid-March came with a pandemic and everything came to a screeching halt. Breweries, distilleries, and wineries were ordered closed and everyone was told to stay home. If you went out in public, you were asked to wear a mask. Schools and universities closed or went on-line. Oh, no! We were working with the University of Iowa’s Cinematic Arts Department and the Office of Outreach and Engagement and were counting on graduate students to do the filming and editing. Putting the videos on a temporary hold, we turned our attention to the accompanying tri-fold brochure that we hoped to debut at the Byways booth at the Iowa State Fair. Well, you all know how that went with the fair…… At times, we wondered if this project would ever get off the ground, but it did!

Work Gets Underway

Trevon Coleman, a Master of Fine Arts (MFA) graduate student at the U of I, and Philip Rabalais, a recent MFA graduate, agreed to do the filming and editing. During mid-to-late summer, some restrictions were lifted allowing for partial business openings. We had the opportunity to film and we jumped at it. For safety precautions, we were masked the entire time. Patrons at the establishments wore masks except for when they were eating or drinking. At times it felt very surreal. But people were looking for a safe escape from their homes. One couple from Illinois rode a motorcycle down the Iowa side of the river to celebrate the wife’s birthday and stopped at the Mississippi River Distilling Company. Wide River Winery had two RV’ers stop in. One is featured in the film. She is from Virginia, retired, and decided to rent out her house and take off across America. She hasn’t been home for over a year.

Trevon Coleman interviewing Jeff Quint at Cedar Ridge Winery and Distillery in Swisher. Philip Rabalais on the floor working the sound equipment.
Trevon Coleman (foreground) and Philip Rabalais, U of I graduate students, prepare their equipment at Big Grove Brewery in Iowa City.


Most patrons were willing to share their experiences. At Cedar Ridge, 4-5 groups were enjoying the spacious outdoor seating. Big Grove Brewery just added to their outdoor seating and it was being put to good use as well. Many people were tired of being at home and as long as they could travel at their own speed and social distance, they were having a great time. As said in one of the films, people need to “get off the couch and into the car.”


The four locations: Mississippi River Distilling Company (LeClaire), Wide River Winery (Clinton), Cedar Ridge Winery and Distillery (Swisher), and Big Grove Brewery (Iowa City) all were very accommodating and these videos show the owners’ passion for their business and products. Doing our part, we did taste test a few brews, spirits, and wines and brought some back to share with others…. It was a tough job, but someone had to do it!

Garrett Burchett moving newly delivered empty barrels to make room for the film shoot at the Mississippi River Distilling Company in LeClaire.

That’s a Wrap

Even throwing a derecho at us in August, did not deter Trevon and Philip from completing the filming. Once power was restored and businesses were open again, they forged on. We are so excited to share the end product with the public and we will see you on the Lincoln Highway Heritage Byway as you patronize these 4 locations and the others in eastern Iowa. And have fun. “There’s always got to be fun!”

Big Grove created a’ “Beer Interrupted” named for the derecho hitting and a power outage interrupting the brew process. Big Grove leaves no brew behind so the hazy DIPA was aggressively hopped with El Dorado and Lotus.

The uploaded videos can be found at: https://www.youtube.com/watch?v=gV4zTBb73nM&t=9s (Big Grove- Cedar Ridge) https://www.youtube.com/watch?v=skoaBsqtbn0 (Mississippi River-Wide River).

Also available is the accompanying brochure about the history of breweries, distilleries, and wineries in Iowa and a map of their locations in eastern Iowa. Please find it on our Byway page at https://www.prrcd.org/wp-content/uploads/2020/11/ILHA-Brochure-2.pdf

Lincoln Highway Heritage Byway Spring 2020

Lincoln Highway Heritage Byway Spring 2020

Monarch on a Swamp Milkweed by Carl Kurtz

There are signs of spring 2020 along the Lincoln Highway! In some places, snow has melted away and some flowers are busting through the soil. That means spring is just around the corner. Home and Garden Shows are being held in many communities across Iowa. Also Camping and Boating shows! These types of events get people excited for warmer weather and for the eventual summer.

Lincoln Highway Heritage Byway Recreation and Camping Guide

  Also check our our Lincoln Highway Heritage Byway Recreation and Camping brochure for ideas of where you can go along our route and enjoy the outdoors.  https://old.prrcd.org/wp-content/uploads/2018/03/10-18.UPD-Camp26RecBrochure.pdf What preparations are you making for spring? Cleaning closets? Raking the yard? Perusing garden catalogs and magazines? Getting your fishing gear ready? We all know that Thursday, March 19th is the first official day of spring, but, as Iowans, we know it can still snow in April and be chilly in May. What can we do in preparation in the meantime for the Lincoln Highway Heritage Byway to get ready for spring? We know the Department of Transportation is tasked with handling the physical road repairs, but what can we do as a group or as an individual for the Byway? On my way to work today, I noticed some trash along the ditches and medians. Does your section of road have groups that participate in Adopt-A-Highway? If not, do you know of a group that could? Now I am not suggesting that you go into the median of a busy highway yourself to pick up trash without proper training or a safety vest, but if you are a landowner perhaps cleaning up your own ditch makes sense. (I know most do already.) If you live in the city, as I do now, ask your city how you can be part of a city-wide cleanup day. Perhaps there is a group that spruces up the entrance to your town to make it more inviting, not only for visitors, but for residents. This makes an impact on all and increases community pride. Some communities do a “swap” where leaders in one community go to another to view the community through “new eyes” as to what works well and what could be improved. Then leaders from that community go to the other and do the same type of review. Sometimes we don’t even notice things in our own back yard as we are accustomed to them. The official Iowa Byways sign for the Lincoln Highway Heritage BywayAre there buildings that could do with a fresh coat of paint? Every year Paint Iowa Beautiful offers, through a grant application process, a chance to obtain paint through their program. (Sorry the 2020 deadline has passed, but please remember this for next year.)

One of my spring goals is to finish the Lincoln Highway Heritage Byway signage inventory. I know there are signs in 2 counties and 2 communities that I need to address. It’s been an on-going process for several years now. (There are 1200 signs across the state to monitor!)

Also on my list of to-do’s are to continue supporting attractions that are in need of restoration. Preston’s Station, Quirks’ Cabins, and a gas station in Montour are among the priorities. We are also planning several interpretive installations across the state that will increase education and promotion of the road.

Preston’s Station Historic District in Belle Plaine, Iowa taken by Mike Kelly

Let us know what spring events you have in the works and how we can help you promote them.

New Day for National Scenic Byway Designations!

The world of Byways changed on September 22, 2019 when “Reviving America’s Scenic Byways Act of 2019” was signed into law. It passed out of the U.S House of Representatives on a vote of 404-19 earlier this year and then was passed unanimously in the Senate.  The President signed it on 9/22/19. The bill directs the U.S. Secretary of Transportation to restart the nomination process for National Scenic Byway status within 90 days of enactment, and to make a round of designations within one year.We are very grateful to Sen. Susan Collins (R-ME) and Sen. Ben Cardin (D-MD) for their leadership on the bill in the Senate and to Rep. David Cicilline (D-RI) and Rep. Garret Graves (R-LA) for their leadership in the House. See what other groups have to say about the passage of this bill and what it means for America at  https://www.scenic.org/blog/president-signs-national-scenic-byways-bill-into-law/Image result for image of congress

We, at the Lincoln Highway Heritage Byway, are patiently waiting to see what the guidelines and nomination requirements are for this re-energized program. Only in Illinois is the Lincoln Highway a National Scenic Byway. The route in the states of Nebraska, Iowa, Indiana, Ohio, and half of Pennsylvania are state byways. The other states (New York, New Jersey, West Virginia, Wyoming, Utah, Nevada, and California) have not designated their portion of the historic route as a byway. One must first be a state byway before becoming a national byway.

In Iowa, we have two National Scenic Byways- the Loess Hills National Scenic Byway and the Great River Road National Scenic Byway. The Loess Hills runs along the western edge of the state and the Great River Road is along the Mississippi River on the eastern edge of Iowa. The Lincoln Highway connects to both of them.

Now keep in mind that no funding was attached to this bill. This is only to take nominations and approve byways for this distinction. That does not mean that funding couldn’t happen in the future, but it was not part of this bill.

A Corridor Management Plan has been a requirement in the past. We completed ours in late 2016 and have been working hard to implement the projects identified in that process. Twenty interpretive panels in 8 communities have been created and we have plans for several more.  The route has also been promoted  in brochures, presentations, and at the Iowa State Fair. We have partnered with universities, government entities, other non-profits, and citizens to retain this historic road and its varied resources.

As we keep the momentum going, writing grants and planning projects, we desire to become a National Scenic Byway one day. We see the possibility on the horizon.

 

Can Summer 2019 Really Be Over?

Can Summer 2019 Really Be Over?

Can summer really be over? It seems every year it goes faster and faster. We, here at the Byway office, seemed to have packed quite a bit into our last 3 months. Five communities celebrated 150 years this summer- Carroll, Dow City, Grand Junction, Scranton, and Westside. We entered a car into several of the parades and had Bob and Joyce Ausberger, Lincoln Highway Association members, help toss candy out to the crowd in Grand Junction. What a great way to share in the fun!

The Lincoln Highway Heritage Byway took 4 of the 11 days at the Iowa Byways booth under the grandstand at the Iowa State Fair (Aug 8-18) and talked to fair-goers about the unique Byway routes in Iowa. We shared some history in a trivia spinning-wheel game. Everyone, of course, got a prize!

This year our new featured booklet at the fair was about the original 1919 Army Convoy, the Lincoln Highway, Henry Ostermann (the idea man behind the convoy and a man we have written about before), Dwight Eisenhower (who was on the original convoy), and Dwight’s wife, Mamie, (who was born in Boone, Iowa). These booklets are available at some state Welcome Centers and select locations along the Byway route. And of course, you can always request copies from our office at jgammon@prrcd.org

On August 15th, we unveiled an interpretive panel in the City of Montour’s Maple Hill Cemetery. This panel serves as a long overdue memorial to Henry Ostermann, who served the Lincoln Highway Association as their first Field Secretary and knew the road and the route better than anyone. He had been piloting convoys up and down the east coast in 1917 and came up with the idea to test men, equipment, and roads by taking a convoy across the nation- on the Lincoln Highway. His idea was a reality in 1919. In 1920, on his 21st trip across the nation (and his honeymoon), he lost his life in an accident east of Montour, near the cemetery. In the August-September 1920 Iowa Highway Commission Service Bulletin, the IHC called for a memorial to be placed near the accident site.

In 2019, it became a reality (99 years later). About 25 people gathered to witness this installation. A small program consisted of several speakers: Reed Riskedahl (Prairie Rivers of Iowa Board); Mary Preston (Iowa Lincoln Highway Association President); Dotti Thompson (Community Foundation of Northeast Iowa/Tama County Community Foundation); Rev. John Christianson (Living Faith Methodist Church of Montour), Sue Eberhart (Montour City Council); and Jan Gammon (Lincoln Highway Heritage Byway Coordinator). Gammon also reads words from Rep. Dean Fisher of Montour. Sue Eberhart and Vicky Garske, Montour City Council members, unveiled the panel for all to see. During the program, a few sprinkles fell from the sky. In retrospect, maybe it was Mr. Ostermann verifying his overdue acknowledgement.

A few days later, we celebrated Mr. Ostermann once again as the Military Vehicle Preservation Association (MVPA) retraced the route of the original 1919 Convoy. The original convoy traveled about 6 mph and this modern day group, with vintage vehicles, averaged 35 mph. There was a link to live tracking, so a person could follow the convoy as it made its way across America. Our Byway staff caught up with the convoy in Belle Plaine, Iowa and then saw them again in Tama, Marshalltown, and Nevada. The convoy was impressed by the amount of people who came out to see them- whether on a city street or at the end of their rural lane. Byway staff had helped promote this event in Iowa- sending out press releases, sharing our booklet, and doing interviews with KROS Radio in Clinton and also with RadioIowa. We are most appreciative to the public for their response.

The Lincoln Highway Association will also bring a convoy of classic and contemporary cars, retracing the same route. They will be in Iowa September 6th and 7th, overnighting in Marshalltown and Council Bluffs. They will go a little faster!

Now with fall approaching, its time to regroup and look for funding for future projects. We have some already being planned, so stay tuned!