Lincoln Highway Heritage National Scenic Byway Informational Guide
Did you know that 1/4 of the over $9 billion in travel expenditures in Iowa are spent along the Lincoln Highway Heritage Byway Corridor?

Thank you for your interest in advertising in our upcoming Lincoln Highway Heritage Byway – A National Scenic Byway Information Guide.

As with our last guide, we will distribute 10,000 high-quality, full-color 60 page printed guides over a period of 2-3 years through Iowa rest stops, the Iowa State Fair, byway attractions, welcome centers, visitor bureaus, local businesses, chambers of commerce, and more. Additionally, users can view and download the guide from our website at 

For your reference, here’s a link to a copy of the guide.

As the not-for-profit organization that manages the byway for the Iowa DOT we’re able to obtain a grant to partially pay for the printing but need your help to cover the cost while at the same time help bring travelers to your business, organization and your community. This project is a team effort to help everyone along the byway.

The printed guide is designed as a user-friendly 4″ wide x 8.5″ tall booklet made to comfortably fit into Iowa Welcome Center and other venue display racks, and of course, travelers’ gloveboxes. The new online version can include a live link to your business or organization. 

Three advertisement sizes are being offered:
• Full page (approximately 4″ wide x 8.5″ tall): $700 each
• On-half page (approximately 3.5″ wide x 4.25″ tall): $400 each
• Business card (approximately 3.5″ wide x 2″ tall): $250 each

Space is limited! So get your order in today!

To reserve and pay for your ad, please fill out the form below and click submit, then you’ll be directed to make your payment via PayPal. Note that you may need to have cookies turned on in your internet browser, or enable “Accept Cookies” when prompted to enable online PayPal donations. Here’s a tutorial if you’re needing further instruction Please contact us if you need further assistance. 

If you rather be invoiced, have additional questions, or need further assistance, please feel free to reach out by contacting Prairie Rivers of Iowa PR & Marketing Coordinator Mike Kellner by calling (515) 232-0048 or via email to

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